https://vimeo.com/1108054224

Tudo Se Arranja

Maxmat

This project was pure fun. Instead of our usual 3D characters in a magical world, we shot a full 60” musical on location—with over two dozen actors, dancers, extras, and props all choreographed together.

To blend the VFX with the live-action, I 3D-tracked every shot and built simplified scene meshes to use as shadow catchers or to replace storefronts where needed. Once the stage was set, we brought Max and Mat back into the scene, animated their moves, and lit them to match the plates.

For the finale, I extended the camera move digitally to create space for the hero poster, animating each Max and Mat pair on a static setup, rendering them individually, and mapping them onto tracked “poster” planes in the final shot.

Process

View Credits

Client: Maxmat
Agency: Lola Norma Jean

Executive Producer: João Marcos Marchante
Production Director: Liliana Ramires
Account: Liliana Ramires
Project Management: Liliana Ramires, João Marchante
Director: Imanol Ruiz de Lara

DOP: Rafa Reperaz
1AD: Dília Brito
Steady Cam: Emanuel Garcia
Art Director: Sofia Leite
Styling: Diana Pereira
Make up: Clara Carvalho
Casting: Netcast
Production: Nebula

3D Lead & Supervising: Miguel Madaíl de Freitas
3D Animation: Ahmed Adel
Lookdev & Rendering: Miguel Madaíl de Freitas
Compositing & 3D Grading: Guilherme Afonso, Miguel Madaíl de Freitas
Grading Live Action: Paulo Inês | Lightfilm

Sound Effects: Indigo
Music: Indigo