I was deeply proud and humbled to have been part of SECI’s powerful 2021 campaign against domestic violence, featuring the core message: “Not everything will be alright if there’s victims of domestic violence still.”

We developed a dual-technique approach, combining the raw, rough finish of traditional 2D animation with controlled 3D sets and camera movements. This artistic fusion allowed us to convey the seriousness and emotion of the subject while keeping the visuals compelling and tasteful.

We achieved this delicate balance by adapting the unique, striking style of C’Marie for the campaign. This final animation is a contribution to a noble cause that makes me extremely proud.